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Mission Statement

Our mission is to empower expectant families with up-to-date information that allows them to make informed decisions during the childbirth process while promoting the health and wellbeing of the childbearing person and baby

Core Values

  1. Integrity – We are committed to doing what’s right. We promise to be transparent and honest in our work.
  2. Compassion – We are genuinely concerned about the needs and well-being of those we serve.
  3. Inclusivity – We welcome and embrace differences. We want our customers to be equally seen, heard, and included.
  4. Respect – We value our relationships and treat everyone with dignity and respect.
  5. Generosity – We believe in being generous with our time, money, and compassion.
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